I'm a newby to The Balm. I stumbled upon this brand on feelunique.com and was instantly inticed by its cool 1950s vibe and clever names. It reminds me a little of Benefit, and witty humour never hurt them, so I know The Balm will soon become a cult favourite.
Trawling through all the products, it took me a while to settle on Ima Goodkisser - a flashy pink with a hint of a tingly menthol finish and gorgeous colour. Tucked in the humorous box lies a silver bullet. Its shape is similar to Mac, so rest assured it will fit in your make up displays. A cross between a salmon pink and a candy pink with a pearly sheen, Ima Goodkisser is a keeper.
It also goes well with the Smoke Balm eyeshadow pallet.
Colour Intensity: high - full coverage
Finish: creamy, pearlescent
Overall Rating: 4/5
You'll like this if: you like collecting. Once you have one, you will want them all!